Cult Gaia. A lifestyle brand that creates timeless heirloom items that will live in your closet.

As the brand celebrates its 10-year anniversary, they wanted a new vibe that reflected the values they stand for. Ergo, we gave them a whole new digital transformation:

A FRESH, DECONTRACT, CONTEMPORARY website like their brand identity.

Sexy navigation, eye-catching typography, statement colors — we can almost feel the sunshine just by looking on this website.

And, yes, there is plenty of media on their Landing Page included a mix of photo/video as well, which will no doubt pair well with every autumn outfit from this brand this season.

Cult Gaia Project / Website

What did they want?

Specifically, in the past year, we’ve seen that people are gravitating towards ease and comfort which has made them rethink how clothing can be worn and the multiple end-uses of each piece of clothing and after spending the past year in loungewear, the Cult Gaia customers were ready to dress up again.

So, Cult Gaia wanted a platform where each piece of this new collection shines and reflects multiple ends uses, that makes their customers feel like a million bucks — The perfect showcase that features their products as art.

” A platform where each piece of this collection shines and highlights the beauty of our women and shows their versatility and beauty.” — Cult Gaia.

The idea of design as art is something that we honor and execute in all of our projects and in 2021 our motto is no different.

Cult Gaia / Website Renovation

Showcasing Cult Gaia’s DNA forged with the idea of creating Objets d’Art that makes you look twice.

Our design made the 2021 Cult Gaia Collection stand out and turn heads.

Featuring aestheticism & asymmetry: the perfectly/imperfect design where shapes and angles don’t need to be nuanced because they are beautiful, like nature, no two things are ever the same.